Privacy policy
1. Introduction
Welcome to Swich, Pakistan's merchant-focused online payment gateway and QR-based retail ecosystem, operated by Numbers Private Limited ("we," "us," or "Swich"). We are committed to protecting the privacy and personal data of all individuals who interact with our platform including merchants, end users, business partners, and website visitors.
This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you use the Swich website (www.swichnow.), the Swich Merchant Portal, the Swich Retail Portal, our mobile applications, payment APIs, and any related products or services (collectively, the "Platform").
By accessing or using the Platform, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Platform immediately.
2. Information We Collect
We collect the following categories of personal and non-personal information:
2.1 Information You Provide Directly
Identity information: full name, CNIC/NICOP number, date of birth, photograph
Contact information: email address, mobile number, mailing address
Business information: business name, NTN, STRN, business category, merchant registration details
Financial information: bank account details, IBAN, payment card information (tokenised), settlement preferences
Account credentials: username, password (stored in encrypted form), security questions
Communications: messages, support tickets, feedback, and complaints submitted to us
2.2 Information Collected Automatically
Device information: IP address, device type, operating system, browser type and version
Usage data: pages visited, features used, transaction flow interactions, session duration
Transaction data: transaction amounts, timestamps, merchant IDs, QR scan events, payment statuses
Location data: general geolocation derived from IP address; precise location only with your explicit consent
Cookies and tracking technologies (see Section 9)
2.3 Information from Third Parties
Identity verification data from eCIB (SBP Credit Information Bureau), Tasdeeq, NADRA, or other authorised bureaus
KYC/AML screening data from SBP-authorised partners
Bank confirmation data from RAAST, 1LINK, or partner financial institutions
Data shared by merchants about their end customers in connection with payment processing
3. How We Use Your Information
We process your personal data for the following purposes:
3.1 Service Delivery
Processing payment transactions, settlements, and refunds
Onboarding and verifying merchants and users (KYC/AML compliance)
Providing access to and managing accounts on the Swich Portal and Retail Portal
Generating QR codes and facilitating QR-based payments
Delivering Pay In, Pay Out, Bill Out, and Retail payment services
3.2 Legal & Regulatory Compliance
Complying with SBP Payment Systems regulations, FATF recommendations, and AML/CFT obligations
Responding to lawful requests from regulators, courts, or law enforcement authorities
Maintaining transaction records as required by applicable law
Credit risk assessment and NBFC lending compliance where applicable
3.3 Security & Fraud Prevention
Detecting, investigating, and preventing fraud, unauthorised access, and suspicious activity
Monitoring transactions for compliance with SBP transaction limits and sanctions screening
Securing systems and data against cyber threats
3.4 Platform Improvement & Analytics
Analysing usage patterns to improve product features and user experience
Conducting internal research, business intelligence, and cohort analysis
Generating aggregated, anonymised reports for internal and investor purposes
3.5 Communications & Marketing
Sending transactional notifications (payment confirmations, OTPs, alerts)
Providing customer support and responding to queries
Sending promotional offers, product updates, and service announcements (with your consent, where required)
4. How We Share Your Information
We do not sell your personal data. We may share your information in the following circumstances:
4.1 With Service Providers
We engage third-party processors who assist in delivering our services (e.g., cloud infrastructure providers, KYC verification partners, SMS/email gateway providers, fraud detection vendors). All such processors are bound by data processing agreements requiring equivalent protections.
4.2 With Financial Institutions & Payment Networks
Your payment data is shared with acquiring banks, issuing banks, RAAST, 1LINK, and relevant interbank networks as necessary to process transactions.
4.3 With Regulatory & Government Authorities
We will disclose your information to SBP, FBR, FIA, SECP, or other competent authorities where required by law, court order, or regulatory direction, without notice to you where legally prohibited.
4.4 With Group Companies
We may share data with Numbers Global PTE Ltd (Singapore) and other affiliated entities within the Swich group for operational, treasury, and compliance purposes, subject to equivalent data protection standards.
4.5 Business Transfers
In the event of a merger, acquisition, restructuring, or asset sale involving Swich, your personal data may be transferred to the successor entity, subject to the same protections as this Policy.
4.6 With Your Consent
We may share your information with third parties where you have given explicit, informed consent to do so.
5. Data Retention
We retain your personal data only as long as necessary for the purposes set out in this Policy, and in accordance with applicable legal and regulatory requirements:
Communication & support logs
Upon expiry of retention periods, data is securely deleted or anonymised.
6. Data Security
We implement industry-standard technical and organisational measures to protect your personal data, including:
AES-256 encryption for data at rest; TLS 1.2+ for data in transit
Payment Card Industry Data Security Standards (PCI-DSS) compliant infrastructure
Multi-factor authentication (MFA) for all portal access
Role-based access controls limiting employee access to data on a need-to-know basis
Regular penetration testing, vulnerability assessments, and security audits
Incident response and breach notification procedures
No system is completely secure. In the event of a data breach that is likely to result in risk to your rights, we will notify you and relevant authorities in accordance with applicable law.
7. Your Rights
Subject to applicable Pakistani law and SBP regulations, you have the following rights regarding your personal data:
Right to Object
To exercise any of the above rights, please contact us at privacy@swich.com. We will respond within 30 days. We may need to verify your identity before processing your request.
8. Cookies & Tracking Technologies
Our website and applications use cookies and similar technologies to enhance your experience, analyse usage, and support security.
Marketing Cookies
You can control cookie settings through your browser preferences or our cookie consent banner. Disabling essential cookies may impair Platform functionality.
9. Cross-Border Data Transfers
Swich operates primarily in Pakistan. Where data is transferred to or processed by entities outside Pakistan (e.g., cloud servers, Numbers Global PTE Ltd in Singapore), we ensure equivalent protections are in place through contractual safeguards, including data processing agreements that meet or exceed the requirements of applicable Pakistani law.
10. Third-Party Links
Our Platform may contain links to third-party websites, merchant storefronts, or partner services. This Privacy Policy does not apply to those external sites. We encourage you to review the privacy policies of any third-party services you access through our Platform.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or regulatory guidance. We will notify you of material changes by posting the updated Policy on our website with a revised "Last Updated" date. Where required by law, we will seek your consent before making material changes. Continued use of the Platform following any update constitutes your acceptance of the revised Policy.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact:

